Darrell “DJ” Jackson, Jr. serves as the chief operating officer (COO) of the Bible Way Church of Atlas Road (BWCAR) and the executive director (ED) of the Midlands Community Development Corporation (MCDC), in Columbia, South Carolina.
As the COO and the ED, he oversees the church and its nonprofit community development corporation’s overall strategic plans, budget, and operational functions. He works closely with the senior pastor, the executive team, staff directors, and ministry leaders to implement the strategic vision.
Darrell has over 15 years of experience in public administration, public relations, media relations, and social program management. He has an extensive background in program development and project management, integrated with detailed expertise in tackling highly complex issues and focusing on process improvements. He is certified in Lean Six Sigma.
Darrell is a graduate of the University of South Carolina, Columbia, with a Bachelor of Arts degree in Journalism and Mass Communications. He also has a Master’s degree in Business Management from Webster University and he is a graduate of George Washington University’s Certified Public Management Program.
Prior to coming to the Bible Way Church of Atlas Road and the Midlands Community Development Corporation, Darrell was the Acting Deputy Director for Fulton County’s Aging and Youth Services Department (AYSD), in Atlanta Georgia, responsible for oversight of the daily operational functions of Fulton County’s human services. He has served as the director of Communications and External Affairs for the District of Columbia’s Mayor’s Office on Aging (DCOA), Communications Director for Councilmember Kenyan McDuffie (D – Ward 5), and the media director for The Caraway Group, Inc., managing all media and public relations-related projects for the agency’s clients and implementing strategic plans for crisis communication for the company’s clients that include AT&T and ColorOfChange.
Darrell is the president of Sunrise Communications, one of the oldest African American Public Relations firms in South Carolina, and has worked on national and local political campaigns and committees including Hillary Clinton for President and the Democratic National Convention.